ECMOHO Limited functions as an investment holding company, delivering comprehensive solutions within the health and wellness market. Its extensive product range includes nutritional supplements, various food items, essentials for mother and child care, personal hygiene products, and domestic healthcare equipment alongside cleaning supplies. The company employs a multi-channel approach for product distribution, leveraging flagship stores of its associated brands, operating its own branded outlets on numerous third-party digital marketplaces, and collaborating with a variety of small to medium-sized online and brick-and-mortar retailers. Furthermore, ECMOHO extends its services to include bonded warehousing, professional online store management, and strategic promotion and marketing campaigns for its brand partners and other client brands. Its core clientele consists of both individual consumers and retail businesses. Established in 2011, the firm is headquartered in Shanghai, People's Republic of China.