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PT Victoria Care Indonesia Tbk, an Indonesian company established in 1988 with its headquarters in Jakarta Barat, specializes in the manufacturing and distribution of beauty and personal hygiene items. The firm's business activities are categorized into three primary divisions. The Personal Care and Antiseptic segment encompasses a broad spectrum of skincare, makeup, and body care products, including lotions, creams, scrubs, soaps, perfumes, and deodorants, alongside various antiseptic formulations such as liquids, gels, soaps, cleaning fluids, and disinfectants. The Hair Care division focuses on products for hair maintenance and styling, offering items like shampoos, masks, colorants, and agents for perming or straightening. A third, "Others," segment diversifies the company's portfolio with offerings like coffee (in both powder and bean forms), souvenirs, and snack foods. The company markets its extensive product range under several well-known brands, including Miranda, Herborist, Victoria, Nuface, CBD, Iria, and Sixsence. Beyond its domestic sales in Indonesia, PT Victoria Care Indonesia Tbk also engages in international trade, exporting its goods to countries such as Japan, China, Malaysia, Brunei Darussalam, and Hong Kong.

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