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Jiangsu Phoenix Publishing & Media Corporation Limited is a leading Chinese enterprise primarily engaged in the publication and widespread distribution of diverse content. Its core publishing activities include a full spectrum of educational resources, such as textbooks and supplementary teaching aids for both primary and secondary schools, alongside a broad selection of general interest books, as well as electronic and audio-visual products. The company also manages the distribution of these published materials and educational equipment. Beyond its foundational publishing and distribution work, the company's operations extend into various other business areas. These include the management of cultural and commercial real estate, the operation of a network of bookstores, and the deployment of diverse sales channels, encompassing e-commerce, direct sales, and other distribution methods. Additionally, Jiangsu Phoenix provides data-related IT services to governmental and corporate clients, offers artist management and associated services for the film and television industries, and develops a range of teaching software for early childhood, basic, vocational education, and virtual training applications. Its media ventures further involve the production and distribution of television series and films, complemented by the research, development, and sale of educational apps and mobile games, including acting as an agency for products from other mobile game companies. The company's extensive publishing catalog covers a vast array of subjects and genres, including art, architecture, design, audio-visual products, biographies, business and economics, children's literature, educational materials, fiction, poetry, practical guides, self-help, humanities, social sciences, non-fiction, and scientific, technical, and medical (STM) fields. Founded in 1953, Jiangsu Phoenix Publishing & Media Corporation Limited is headquartered in Nanjing, China.

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